Episode 201: How to Make Your Franchise Opening Launch Actually Drive Sales
Updated: 4 days ago
Business Stories with Ryan Arcoraci, Episode 201 Highlights
John W. Lee explains why a grand opening is a sales strategy, not a one-day event, and how franchisees can start building customers weeks before opening day.
Key takeaways
Start marketing at least 8 weeks before opening.
Build local community relationships, not just ad spend.
Turn opening-day crowds into repeat customers.



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