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Episode 203: How to Turn Under-Performing Franchise Stores Around

john1324855
Oct 2
1 min read

Updated: 3 days ago


Business Stories with Ryan Arcoraci, Episode 203

John W. Lee explains why some franchise locations struggle and how IMS's four-month "Life Raft" program turns underperforming stores around quickly and at low cost.


Key takeaways

  • 18–22% of a franchise network's stores underperform or struggle.

  • Fix the root cause first: operational issues, strong local competition, lack of a targeted marketing plan, or under-funding.

  • Real results: one client generated 136 new customers in 30 days for less than $500, and sales the following month increased 56%.



 
 
 

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